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black tshirt dress
Worth a lookShows a fragmented shelf (top 5 take 8% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Incredible8%top-5 click share — an open shelf
Avg price
Incredible$23.02avg listing price — sweet spot $15–$100
Brand share
Great42%top-5 brand share — no brand owns this niche
Growth
Great+100.5%90-day search growth — must beat 0% to launch
Price range
Great$8.66–$49.29cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Okay2,837.69avg incumbent reviews — the moat a new listing must climb
Market size
Bad$34K$34K/yr · 612K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Returns
Bad13.8%return rate — above 5% kills the launch gate