45
black carry on
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Competition
Incredible15%top-5 click share — an open shelf
Avg price
Great$81.96avg listing price — sweet spot $15–$100
Market size
Good$364K$364K/yr · 618K searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$19.67–$258.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+5.0%90-day search growth — must beat 0% to launch
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Review moat
Bad5,028.74avg incumbent reviews — the moat a new listing must climb
Returns
Bad6.1%return rate — above 5% kills the launch gate
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale