45
black baseball belt
Skip itSoft demand (-18.1% this quarter) — this niche doesn't clear our bar today.
Conversion
Great11.9%search→purchase rate — share of searches ending in a sale
Returns
Good2.3%return rate — above 5% kills the launch gate
Price range
Good$6.81–$24.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.26avg listing price — sweet spot $15–$100
Brand share
Good75%top-5 brand share — brands hold most of the demand
Competition
Okay58%top-5 click share — leaders hold, buyers still browse
Market size
Okay$177K$177K/yr · 121K searches
Review moat
Okay3,291.63avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-18.1%90-day search growth — must beat 0% to launch