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ballet
Skip itWeak search conversion (0.4%) — this niche doesn't clear our bar today.
Competition
Great29%top-5 click share — an open shelf
Price range
Great$5.91–$78.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$18.10avg listing price — sweet spot $15–$100
Brand share
Good72%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,474.98avg incumbent reviews — the moat a new listing must climb
Returns
Bad6.4%return rate — above 5% kills the launch gate
Growth
Bad-12.1%90-day search growth — must beat 0% to launch
Market size
Bad$36K$36K/yr · 470K searches
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals High Returns