40
ballerina costume
Skip itSoft demand (-32.5% this quarter) — this niche doesn't clear our bar today.
Competition
Great22%top-5 click share — an open shelf
Price range
Great$5.90–$81.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$18.26avg listing price — sweet spot $15–$100
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Review moat
Okay2,925.33avg incumbent reviews — the moat a new listing must climb
Market size
Okay$113K$113K/yr · 746K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Returns
Bad6.3%return rate — above 5% kills the launch gate
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-32.5%90-day search growth — must beat 0% to launch
Signals High Returns