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baby rash guard boy
Worth a lookShows a fragmented shelf (top 5 take 18% of clicks), but a small market ($35K/yr) keeps it on the watch list.
Competition
Incredible18%top-5 click share — an open shelf
Avg price
Great$22.12avg listing price — sweet spot $15–$100
Brand share
Great51%top-5 brand share — no brand owns this niche
Price range
Great$7.30–$48.42cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Great+67.7%90-day search growth — must beat 0% to launch
Review moat
Okay2,047.15avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.0%return rate — above 5% kills the launch gate
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Market size
Bad$35K$35K/yr · 203K searches
Signals No Dominant Brand