44
baby ghost costume
Skip itA small market ($0/yr) — this niche doesn't clear our bar today.
Review moat
Great235.89avg incumbent reviews — the moat a new listing must climb
Growth
Great+64.4%90-day search growth — must beat 0% to launch
Brand share
Great58%top-5 brand share — no brand owns this niche
Avg price
Great$15.18avg listing price — sweet spot $15–$100
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Price range
Good$4.38–$27.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Returns
Bad11.1%return rate — above 5% kills the launch gate
Market size
Bad$0$0/yr · 84K searches
Conversion
Bad0.0%search→purchase rate — share of searches ending in a sale