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51

amber sunglasses

Worth a look

Shows a sweet-spot price point ($25.06 avg), but a small market ($45K/yr) keeps it on the watch list.

Market size 11Growth 84Conversion 37Competition 63Returns 33Price range 85Avg price 95Brand share 39Review moat 24Quality gap 62

Avg price

Incredible$25.06

avg listing price — sweet spot $15–$100

Price range

Great$6.82–$71.08

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Great+81.3%

90-day search growth — must beat 0% to launch

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay81%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Returns

Okay4.3%

return rate — above 5% kills the launch gate

Review moat

Bad6,574.47

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$45K

$45K/yr · 60K searches

Search terms