48
alan grant costume
Skip itHigh returns (13.0%) — this niche doesn't clear our bar today.
Avg price
Incredible$26.32avg listing price — sweet spot $15–$100
Brand share
Great43%top-5 brand share — no brand owns this niche
Price range
Great$10.35–$48.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great38%top-5 click share — an open shelf
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Growth
Okay+16.3%90-day search growth — must beat 0% to launch
Review moat
Okay2,708.36avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Market size
Bad$7K$7K/yr · 26K searches
Returns
Bad13.0%return rate — above 5% kills the launch gate