45
air force
Skip itWeak search conversion (0.6%) — this niche doesn't clear our bar today.
Avg price
Great$54.16avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Price range
Good$7.83–$171.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good74%top-5 brand share — brands hold most of the demand
Returns
Okay3.5%return rate — above 5% kills the launch gate
Growth
Okay+11.9%90-day search growth — must beat 0% to launch
Review moat
Okay2,697.1avg incumbent reviews — the moat a new listing must climb
Market size
Okay$170K$170K/yr · 550K searches
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Signals High Price