Skip to content
55

aglets for shoelaces

Worth a look

Shows a thin review moat (238 avg reviews), but a small market ($92K/yr) keeps it on the watch list.

Market size 23Growth 24Conversion 57Competition 67Returns 73Price range 68Avg price 23Brand share 81Review moat 88Quality gap 79

Review moat

Great238.47

avg incumbent reviews — the moat a new listing must climb

Brand share

Great54%

top-5 brand share — no brand owns this niche

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Returns

Good2.1%

return rate — above 5% kills the launch gate

Price range

Good$3.50–$39.31

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Conversion

Good4.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-3.0%

90-day search growth — must beat 0% to launch

Market size

Bad$92K

$92K/yr · 231K searches

Avg price

Bad$8.16

avg listing price — sweet spot $15–$100

Reviews