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afro wig men
Worth a lookShows searches that convert (9.0% search→purchase), but high returns (8.6%) keeps it on the watch list.
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Review moat
Great338.1avg incumbent reviews — the moat a new listing must climb
Brand share
Great55%top-5 brand share — no brand owns this niche
Avg price
Great$16.84avg listing price — sweet spot $15–$100
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Price range
Good$8.24–$34.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Market size
Okay$120K$120K/yr · 80K searches
Growth
Bad-17.2%90-day search growth — must beat 0% to launch
Returns
Bad8.6%return rate — above 5% kills the launch gate