Skip to content
39

addison zombies costume kids

Skip it

A small market ($7K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 30Conversion 2Competition 45Returns 37Price range 95Avg price 95Brand share 46Review moat 94Quality gap 50

Avg price

Incredible$26.76

avg listing price — sweet spot $15–$100

Price range

Incredible$17.19–$38.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great112

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Competition

Okay58%

top-5 click share — leaders hold, buyers still browse

Returns

Okay4.1%

return rate — above 5% kills the launch gate

Growth

Okay+4.1%

90-day search growth — must beat 0% to launch

Market size

Bad$7K

$7K/yr · 189K searches

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Trend