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6-9 month boy clothes winter
Skip itA small market ($33K/yr) — this niche doesn't clear our bar today.
Competition
Incredible17%top-5 click share — an open shelf
Avg price
Great$18.94avg listing price — sweet spot $15–$100
Price range
Great$6.60–$59.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good64%top-5 brand share — brands hold most of the demand
Returns
Good2.6%return rate — above 5% kills the launch gate
Review moat
Bad12,101avg incumbent reviews — the moat a new listing must climb
Growth
Bad-12.6%90-day search growth — must beat 0% to launch
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Market size
Bad$33K$33K/yr · 113K searches