47
24 month pajamas
Skip itWeak search conversion (1.2%) — this niche doesn't clear our bar today.
Avg price
Incredible$23.50avg listing price — sweet spot $15–$100
Competition
Great24%top-5 click share — an open shelf
Price range
Great$9.32–$44.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Returns
Good2.7%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$91K$91K/yr · 327K searches
Growth
Bad-3.2%90-day search growth — must beat 0% to launch
Review moat
Bad8,703.17avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand