30
1/8 inch track spikes
Skip itSoft demand (-64.3% this quarter) — this niche doesn't clear our bar today.
Conversion
Great7.9%search→purchase rate — share of searches ending in a sale
Review moat
Great444.85avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.9%return rate — above 5% kills the launch gate
Avg price
Okay$10.36avg listing price — sweet spot $15–$100
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Competition
Bad80%top-5 click share — a locked-up shelf
Market size
Bad$12K$12K/yr · 14K searches
Growth
Bad-64.3%90-day search growth — must beat 0% to launch
Price range
Bad$5.83–$12.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals Low Review Barrier