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0-3 months baby boy pants
Skip itA small market ($45K/yr) — this niche doesn't clear our bar today.
Competition
Great28%top-5 click share — an open shelf
Avg price
Great$18.90avg listing price — sweet spot $15–$100
Price range
Great$10.01–$36.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.5%return rate — above 5% kills the launch gate
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Review moat
Bad11,859.1avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-13.5%90-day search growth — must beat 0% to launch
Market size
Bad$45K$45K/yr · 90K searches