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50

zagg

Worth a look

Shows searches that convert (22.8% search→purchase), but a deep review moat (145,461 avg reviews) keeps it on the watch list.

Market size 96Growth 5Conversion 100Competition 21Returns 93Price range 26Avg price 37Brand share 33Review moat 0Quality gap 60

Conversion

Incredible22.8%

search→purchase rate — share of searches ending in a sale

Market size

Incredible$2.8M

$2.8M/yr · 1.2M searches

Returns

Great1.1%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Okay$10.38

avg listing price — sweet spot $15–$100

Brand share

Okay85%

top-5 brand share — brands hold most of the demand

Price range

Okay$5.06–$18.50

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Bad75%

top-5 click share — a locked-up shelf

Growth

Bad-40.3%

90-day search growth — must beat 0% to launch

Review moat

Bad145,461.43

avg incumbent reviews — the moat a new listing must climb

Search terms