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sticky pad for phone
Skip itPrices mostly outside the sweet spot ($5.18–$14.79) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Great1.8%return rate — above 5% kills the launch gate
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Brand share
Good74%top-5 brand share — brands hold most of the demand
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,422.55avg incumbent reviews — the moat a new listing must climb
Growth
Okay+0.7%90-day search growth — must beat 0% to launch
Avg price
Bad$8.66avg listing price — sweet spot $15–$100
Market size
Bad$83K$83K/yr · 212K searches
Price range
Bad$5.18–$14.79cheapest to priciest tracked listing — scored on the share inside $15–$100