37
pink flip phone
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Price range
Incredible$15.37–$97.04cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$55.42avg listing price — sweet spot $15–$100
Review moat
Great345.5avg incumbent reviews — the moat a new listing must climb
Growth
Okay+15.3%90-day search growth — must beat 0% to launch
Market size
Okay$159K$159K/yr · 820K searches
Returns
Bad7.2%return rate — above 5% kills the launch gate
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Competition
Bad97%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand