51
phone clamp
Worth a lookShows no brand lock-in (top 5 brands take 48% of clicks), but a small market ($84K/yr) keeps it on the watch list.
Brand share
Great48%top-5 brand share — no brand owns this niche
Avg price
Great$16.85avg listing price — sweet spot $15–$100
Competition
Great39%top-5 click share — an open shelf
Price range
Good$7.08–$30.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay4.0%search→purchase rate — share of searches ending in a sale
Returns
Okay3.9%return rate — above 5% kills the launch gate
Growth
Okay+1.0%90-day search growth — must beat 0% to launch
Review moat
Bad5,792.55avg incumbent reviews — the moat a new listing must climb
Market size
Bad$84K$84K/yr · 124K searches
Signals No Dominant Brand