50
magnet for phone case
Worth a lookShows searches that convert (9.5% search→purchase), but soft demand (-13.1% this quarter) keeps it on the watch list.
Conversion
Great9.5%search→purchase rate — share of searches ending in a sale
Brand share
Good62%top-5 brand share — brands hold most of the demand
Returns
Good2.5%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Good$341K$341K/yr · 449K searches
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Price range
Okay$3.39–$19.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad6,315.07avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$7.98avg listing price — sweet spot $15–$100
Growth
Bad-13.1%90-day search growth — must beat 0% to launch
Signals No Dominant Brand