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iphone block

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A small market ($49K/yr) — this niche doesn't clear our bar today.

Market size 12Growth 35Conversion 97Competition 23Returns 96Price range 39Avg price 31Brand share 52Review moat 21Quality gap 23

Conversion

Incredible15.4%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Brand share

Good74%

top-5 brand share — brands hold most of the demand

Price range

Okay$5.78–$21.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+7.6%

90-day search growth — must beat 0% to launch

Avg price

Okay$9.69

avg listing price — sweet spot $15–$100

Competition

Bad72%

top-5 click share — a locked-up shelf

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Review moat

Bad10,955.82

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$49K

$49K/yr · 33K searches

Products