37
iphone 17 pro must haves
Skip itA deep review moat (89,787 avg reviews) — this niche doesn't clear our bar today.
Conversion
Incredible13.7%search→purchase rate — share of searches ending in a sale
Returns
Great1.7%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Good$13.04avg listing price — sweet spot $15–$100
Price range
Good$6.84–$23.79cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay$113K$113K/yr · 63K searches
Growth
Bad-30.6%90-day search growth — must beat 0% to launch
Brand share
Bad97%top-5 brand share — brand-locked demand
Competition
Bad93%top-5 click share — a locked-up shelf
Review moat
Bad89,786.57avg incumbent reviews — the moat a new listing must climb