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iphone 15 protector
Skip itA deep review moat (37,816 avg reviews) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Brand share
Good68%top-5 brand share — brands hold most of the demand
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.71avg listing price — sweet spot $15–$100
Price range
Bad$5.93–$17.89cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-18.9%90-day search growth — must beat 0% to launch
Market size
Bad$48K$48K/yr · 100K searches
Review moat
Bad37,816.33avg incumbent reviews — the moat a new listing must climb