50
att iphone
Worth a lookShows a fragmented shelf (top 5 take 22% of clicks), but weak search conversion (0.4%) keeps it on the watch list.
Competition
Great22%top-5 click share — an open shelf
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Returns
Great1.8%return rate — above 5% kills the launch gate
Market size
Great$967K$967K/yr · 711K searches
Avg price
Okay$331.43avg listing price — sweet spot $15–$100
Growth
Bad-5.0%90-day search growth — must beat 0% to launch
Review moat
Bad12,512.93avg incumbent reviews — the moat a new listing must climb
Brand share
Bad95%top-5 brand share — brand-locked demand
Price range
Bad$39.79–$1097.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Signals High Price