35
apple plugs for wall outlet
Skip itA small market ($35K/yr) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great9.3%search→purchase rate — share of searches ending in a sale
Avg price
Great$16.17avg listing price — sweet spot $15–$100
Price range
Great$6.77–$40.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Review moat
Bad14,489.22avg incumbent reviews — the moat a new listing must climb
Competition
Bad87%top-5 click share — a locked-up shelf
Market size
Bad$35K$35K/yr · 23K searches
Growth
Bad-31.8%90-day search growth — must beat 0% to launch