50
4x6 purse
Worth a lookShows a fragmented shelf (top 5 take 34% of clicks), but a small market ($38K/yr) keeps it on the watch list.
Competition
Great34%top-5 click share — an open shelf
Brand share
Great54%top-5 brand share — no brand owns this niche
Avg price
Great$16.06avg listing price — sweet spot $15–$100
Price range
Good$7.34–$33.63cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+50.9%90-day search growth — must beat 0% to launch
Review moat
Good1,260.2avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad5.3%return rate — above 5% kills the launch gate
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$38K$38K/yr · 205K searches
Signals High Returns