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20w iphone charger

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A small market ($43K/yr) — this niche doesn't clear our bar today.

Market size 11Growth 22Conversion 77Competition 30Returns 95Price range 28Avg price 52Brand share 54Review moat 18Quality gap 33

Returns

Incredible0.9%

return rate — above 5% kills the launch gate

Conversion

Great7.4%

search→purchase rate — share of searches ending in a sale

Brand share

Good73%

top-5 brand share — brands hold most of the demand

Avg price

Good$12.29

avg listing price — sweet spot $15–$100

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Price range

Okay$6.77–$18.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-5.8%

90-day search growth — must beat 0% to launch

Review moat

Bad16,139.79

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$43K

$43K/yr · 47K searches

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