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yi iot camera
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible$32.19avg listing price — sweet spot $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Price range
Great$7.82–$64.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$342K$342K/yr · 438K searches
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Returns
Bad5.5%return rate — above 5% kills the launch gate
Review moat
Bad14,873.89avg incumbent reviews — the moat a new listing must climb
Growth
Bad-22.4%90-day search growth — must beat 0% to launch
Competition
Bad89%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Returns