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window guards for children
Skip itWeak search conversion (1.3%) — this niche doesn't clear our bar today.
Avg price
Great$47.07avg listing price — sweet spot $15–$100
Price range
Great$6.57–$97.83cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good691.65avg incumbent reviews — the moat a new listing must climb
Brand share
Good68%top-5 brand share — brands hold most of the demand
Growth
Good+26.1%90-day search growth — must beat 0% to launch
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.4%return rate — above 5% kills the launch gate
Market size
Okay$139K$139K/yr · 226K searches
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale