57
wet bag
Worth a lookShows demand growing +85.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Great+85.8%90-day search growth — must beat 0% to launch
Market size
Good$730K$730K/yr · 1.5M searches
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Returns
Good2.5%return rate — above 5% kills the launch gate
Brand share
Good72%top-5 brand share — brands hold most of the demand
Avg price
Good$12.33avg listing price — sweet spot $15–$100
Conversion
Good4.0%search→purchase rate — share of searches ending in a sale
Price range
Okay$6.25–$18.49cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad4,467.18avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality