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sensory lamp
Skip itSoft demand (-22.7% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$27.05avg listing price — sweet spot $15–$100
Price range
Great$11.46–$38.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Brand share
Good74%top-5 brand share — brands hold most of the demand
Conversion
Okay3.9%search→purchase rate — share of searches ending in a sale
Returns
Okay3.1%return rate — above 5% kills the launch gate
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Review moat
Bad8,512.7avg incumbent reviews — the moat a new listing must climb
Market size
Bad$66K$66K/yr · 63K searches
Growth
Bad-22.7%90-day search growth — must beat 0% to launch