40
retractable driveway guard
Skip itBrand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Review moat
Great342.55avg incumbent reviews — the moat a new listing must climb
Avg price
Good$104.05avg listing price — sweet spot $15–$100
Growth
Good+33.9%90-day search growth — must beat 0% to launch
Market size
Okay$198K$198K/yr · 284K searches
Price range
Okay$60.89–$176.76cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad5.9%return rate — above 5% kills the launch gate
Competition
Bad78%top-5 click share — a locked-up shelf
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
Brand share
Bad98%top-5 brand share — brand-locked demand