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pregnancy scrapbook
Skip itA small market ($51K/yr) — this niche doesn't clear our bar today.
Avg price
Great$21.09avg listing price — sweet spot $15–$100
Price range
Great$9.13–$37.85cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.7%return rate — above 5% kills the launch gate
Review moat
Good1,314.76avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-17.5%90-day search growth — must beat 0% to launch
Market size
Bad$51K$51K/yr · 112K searches