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Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 9Growth 31Conversion 85Competition 11Returns 82Price range 0Avg price 29Brand share 0Review moat 87Quality gap 78

Review moat

Great268.5

avg incumbent reviews — the moat a new listing must climb

Conversion

Great9.6%

search→purchase rate — share of searches ending in a sale

Returns

Great1.6%

return rate — above 5% kills the launch gate

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Growth

Okay+4.4%

90-day search growth — must beat 0% to launch

Avg price

Okay$9.44

avg listing price — sweet spot $15–$100

Competition

Bad86%

top-5 click share — a locked-up shelf

Market size

Bad$36K

$36K/yr · 40K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

Price range

Bad$7.40–$12.72

cheapest to priciest tracked listing — scored on the share inside $15–$100

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