50
nursing cover
Worth a lookShows a sweet-spot price point ($21.29 avg), but soft demand (+1.7% this quarter) keeps it on the watch list.
Avg price
Great$21.29avg listing price — sweet spot $15–$100
Market size
Great$1.4M$1.4M/yr · 2.4M searches
Price range
Great$9.37–$50.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,444.45avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.2%return rate — above 5% kills the launch gate
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Conversion
Okay2.7%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+1.7%90-day search growth — must beat 0% to launch