47
mixing pitcher
Skip itA small market ($65K/yr) — this niche doesn't clear our bar today.
Avg price
Great$19.87avg listing price — sweet spot $15–$100
Price range
Great$7.90–$55.70cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.9%return rate — above 5% kills the launch gate
Brand share
Good74%top-5 brand share — brands hold most of the demand
Growth
Good+21.3%90-day search growth — must beat 0% to launch
Review moat
Okay2,025.7avg incumbent reviews — the moat a new listing must climb
Conversion
Okay3.5%search→purchase rate — share of searches ending in a sale
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Bad$65K$65K/yr · 92K searches
Signals Low Review Barrier