48
kids cart
Skip itWeak search conversion (1.2%) — this niche doesn't clear our bar today.
Market size
Great$1.6M$1.6M/yr · 964K searches
Growth
Good+43.4%90-day search growth — must beat 0% to launch
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Avg price
Good$134.78avg listing price — sweet spot $15–$100
Returns
Okay3.7%return rate — above 5% kills the launch gate
Review moat
Bad4,070.66avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$19.97–$366.54cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad93%top-5 brand share — brand-locked demand
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Signals High Price