49
fake butterflies
Skip itA small market ($69K/yr) — this niche doesn't clear our bar today.
Brand share
Great51%top-5 brand share — no brand owns this niche
Returns
Good2.0%return rate — above 5% kills the launch gate
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Price range
Good$5.02–$27.57cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,727.11avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.1%search→purchase rate — share of searches ending in a sale
Avg price
Okay$10.65avg listing price — sweet spot $15–$100
Growth
Okay+8.5%90-day search growth — must beat 0% to launch
Market size
Bad$69K$69K/yr · 208K searches