46
extra large baby gate
Skip itHigh returns (8.5%) — this niche doesn't clear our bar today.
Avg price
Great$74.41avg listing price — sweet spot $15–$100
Competition
Great34%top-5 click share — an open shelf
Price range
Good$24.65–$144.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay75%top-5 brand share — brands hold most of the demand
Market size
Okay$257K$257K/yr · 164K searches
Growth
Okay+6.1%90-day search growth — must beat 0% to launch
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Review moat
Bad20,884.98avg incumbent reviews — the moat a new listing must climb
Returns
Bad8.5%return rate — above 5% kills the launch gate