45
crib cover
Skip itBrand-locked demand (top 5 brands take 97% of clicks) — this niche doesn't clear our bar today.
Growth
Incredible+136.8%90-day search growth — must beat 0% to launch
Avg price
Incredible$40.75avg listing price — sweet spot $15–$100
Price range
Incredible$19.11–$63.80cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$96K$96K/yr · 48K searches
Competition
Bad71%top-5 click share — a locked-up shelf
Review moat
Bad7,877.84avg incumbent reviews — the moat a new listing must climb
Returns
Bad6.5%return rate — above 5% kills the launch gate
Brand share
Bad97%top-5 brand share — brand-locked demand