27
crib conversion kit
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$81.16avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Market size
Okay$160K$160K/yr · 125K searches
Price range
Okay$25.20–$273.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad6,591avg incumbent reviews — the moat a new listing must climb
Competition
Bad73%top-5 click share — a locked-up shelf
Conversion
Bad1.6%search→purchase rate — share of searches ending in a sale
Growth
Bad-26.5%90-day search growth — must beat 0% to launch
Returns
Bad9.3%return rate — above 5% kills the launch gate
Brand share
Bad100%top-5 brand share — brand-locked demand