50
clean kids naturally
Worth a lookShows low returns (0.8%), but brand-locked demand (top 5 brands take 98% of clicks) keeps it on the watch list.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Conversion
Incredible12.0%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.00avg listing price — sweet spot $15–$100
Price range
Great$12.26–$27.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,180.18avg incumbent reviews — the moat a new listing must climb
Market size
Okay$248K$248K/yr · 108K searches
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+1.1%90-day search growth — must beat 0% to launch
Brand share
Bad98%top-5 brand share — brand-locked demand
Signals Out of Stock