38
bottle refusal sippy cup
Skip itA small market ($30K/yr) — this niche doesn't clear our bar today.
Returns
Great1.7%return rate — above 5% kills the launch gate
Avg price
Good$14.52avg listing price — sweet spot $15–$100
Conversion
Good5.9%search→purchase rate — share of searches ending in a sale
Price range
Good$5.52–$33.14cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+10.0%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Okay89%top-5 brand share — brands hold most of the demand
Review moat
Bad7,310.29avg incumbent reviews — the moat a new listing must climb
Competition
Bad75%top-5 click share — a locked-up shelf
Market size
Bad$30K$30K/yr · 35K searches