44
4 oz baby bottles
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible19.6%search→purchase rate — share of searches ending in a sale
Market size
Incredible$2.3M$2.3M/yr · 787K searches
Price range
Great$10.77–$34.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$15.20avg listing price — sweet spot $15–$100
Returns
Okay3.9%return rate — above 5% kills the launch gate
Growth
Bad-4.2%90-day search growth — must beat 0% to launch
Review moat
Bad9,617.5avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Competition
Bad87%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand