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yellow headlight tint
Skip itBrand-locked demand (top 5 brands take 95% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Great1.8%return rate — above 5% kills the launch gate
Conversion
Good6.8%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.15avg listing price — sweet spot $15–$100
Price range
Okay$6.09–$23.35cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,966.92avg incumbent reviews — the moat a new listing must climb
Growth
Bad-7.3%90-day search growth — must beat 0% to launch
Competition
Bad77%top-5 click share — a locked-up shelf
Market size
Bad$70K$70K/yr · 84K searches
Brand share
Bad95%top-5 brand share — brand-locked demand