47
undercarriage spray
Skip itSoft demand (-62.8% this quarter) — this niche doesn't clear our bar today.
Quality gap
Incredible3.4★avg incumbent rating — lower means beatable quality
Review moat
Incredible48.38avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$28.98avg listing price — sweet spot $15–$100
Price range
Great$9.44–$80.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.1%return rate — above 5% kills the launch gate
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Market size
Okay$143K$143K/yr · 173K searches
Competition
Bad75%top-5 click share — a locked-up shelf
Growth
Bad-62.8%90-day search growth — must beat 0% to launch