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Worth a look

Shows sweet-spot pricing room ($33.78–$100.62), but a deep review moat (6,025 avg reviews) keeps it on the watch list.

Market size 65Growth 36Conversion 28Competition 61Returns 34Price range 94Avg price 90Brand share 61Review moat 24Quality gap 77

Price range

Great$33.78–$100.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$57.68

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Market size

Good$617K

$617K/yr · 475K searches

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Growth

Okay+9.1%

90-day search growth — must beat 0% to launch

Returns

Okay4.3%

return rate — above 5% kills the launch gate

Conversion

Okay2.3%

search→purchase rate — share of searches ending in a sale

Review moat

Bad6,025.17

avg incumbent reviews — the moat a new listing must climb

Reviews