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trailer license plate light
Skip itPrices mostly outside the sweet spot ($6.07–$14.25) — this niche doesn't clear our bar today.
Conversion
Great10.2%search→purchase rate — share of searches ending in a sale
Returns
Great1.4%return rate — above 5% kills the launch gate
Brand share
Good71%top-5 brand share — brands hold most of the demand
Review moat
Okay1,680.24avg incumbent reviews — the moat a new listing must climb
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Growth
Okay+9.6%90-day search growth — must beat 0% to launch
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay$9.40avg listing price — sweet spot $15–$100
Market size
Bad$64K$64K/yr · 67K searches
Price range
Bad$6.07–$14.25cheapest to priciest tracked listing — scored on the share inside $15–$100